Tina Marie

Available for freelance projects *
‍Based between Detroit and Lisbon, working remotely (EST time zone).

Let's work together

Portfolio

2024

Tina Marie is an award-winning designer and creative director specializing in experiential events, retail, and omnichannel customer experience (CX) strategies.

Featured Projects
Open
Old Navy | Experiential Marketing Event
A Branded Engagement to Drive Connections
Open
Lancôme | Bloomingdales Flagship Store
Combining Luxury and Technology to Captivate Shoppers of All Ages
Open
Philosophy | Concept Store
Developing a Sensory Journey
Open
Goldie Locks | Indie Haircare Rebranding
Inspiring Value-Driven Audiences with Storytelling
Open
Popcorn Remix | Information Architecture & Interaction Design
A Virtual Fundraising Product for the Next Generation
Open
Morphe | Retail Identity
Capturing a Brand’s Ethos and Community

About

Blending her architectural training and UI/UX practice to shape the future of culture and commerce, Tina Marie focuses on designing retail and event experiences that merge physical and digital worlds. Working across diverse budgets and scales for clients such as MTV, L'Oréal, Nike, Old Navy, and Anthropologie, she designs experiences that resonate with audiences, by way of a refined approach to branding, fused with strategic thinking.

Tina Marie earned her master’s degree at Domus Academy in Milan, Italy, and has been working in New York City since 2010. Named one of the 12 up-and-coming retail designers by VMSD Magazine in their April 2019 issue, she has also contributed to written works showcased at the World Expo in Milan, taught design at College for Creative Studies, and volunteers with DIFFA. Her hobbies include wearing sunscreen, staying current on contemporary art, curating playlists, and enjoying bike rides around Belle Isle.

Expertise

Event Design

• Pop-up Shops & Installations
• Corporate & B2B Events, Product Launches
• Exhibits & Trade Show Booths
• Event Websites, Apps, Lead Landing Pages
• Brand Activations
• Branded Visuals, Environmental Graphics

Retail Design

• Store Design & Concept Development
• Visual Merchandising & Gondolas
• Flagship Stores
• Prototype & Rollout Designs

Omnichannel Customer Experience (CX) Strategy

• Customer Journey Mapping
• Digital Integration in Retail (AR/VR, Touchscreens, Apps)
• E-commerce Research & Strategy
• E-commerce & In-store Synergy
• Loyalty & Engagement Programs

Product & Project Management

• Product (Strategy, Design, Development, Stakeholders)
• Store Design & Construction (Architects, Suppliers, Contractors, Technical drawings, FF&E, Building Codes)
• Event Production (Strategy, Design, Technical Drawings, Sourcing, Fabrication, Install)
• Venue Vetting & Vendor Coordination