TINA MARIE PRYBULA

  • Role: Lead Designer
  • Team: MKG

New York City / NY
Captured by Rodger Kisby Photography

OLD NAVY
Press Event for NYFW

Old Navy hosted a Press Event during New York Fashion Week. Showcasing in-season products, the morning event generated social media buzz, built fashion credibility, and created excitement around the brand's latest Spring collection.






The retro-inspired Bowery Hotel was the perfect canvas for combining reclaimed wood, eclectic furniture, florals, and a colorful palette inspired by Old Navy's Spring Collection. Strands of white Easter Lilies and colorful Gerber Daisies created a delicate entry moment.






Guests were invited to participate in various activities designed to immerse them in the feel of Old Navy's Spring Collection.

Curated activities included Dry Bar stylists on hand to create hairstyles inspired by the collection. Inside a secluded teepee, guests could experience private tarot card readings. Near a carefully crafted floral installation, guests were invited to create their own wild-flower bouquets.




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