At Anthropologie, a lifestyle brand that collaborates with global artisans to celebrate artfulness and design, I worked to create displays that evoke beauty, optimism, and discovery.
Guests were invited to participate in various activities designed to immerse them in the feel of Old Navy's Spring Collection.
The winter display was crafted using cardboard, aluminum foil, and wood stain to create a textured, frosty effect that captured the essence of the season. By layering these materials, we transformed simple elements into a wintry scene that felt both sentimental and inviting.
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Additionally, handcrafted installations were recreated at six-month intervals, setting the store’s overall tone and enhancing the atmosphere with inviting, thoughtful touches